What is affiliate marketing and how does it benefit businesses?

lillysynder

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Affiliate marketing is a performance-based marketing approach in which a company collaborates with people or businesses (affiliates) to market its goods and services. Depending on the leads or sales they produce, the affiliates receive a commission. Businesses gain from this strategy by reaching new audiences, cutting advertising expenses because you only pay for real performance, and building credibility through reliable referrals. It also makes it possible to accurately track and measure outcomes, which helps businesses better target their marketing campaigns and increase sales.
 
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